New York Times reported that Japan's NTT DoCoMo saw its market share in its domestic Japanese market fall below 50%, the first time in almost 10 years.
The winner in this fully saturated Japanese mobile service market (read: a zero-sum game) seems to be Softbank Mobile. (My previous piece about DoCoMo vs. Softbank Mobile is here).
Meanwhile, NTT DoCoMo will test mobile fragrance service: Like ringtones, "scents" can be downloaded and played back (ie. generated) by a phone-embedded aroma generator. Well, mobile fragrance service is surely cool and futuristic and all that, but I guess they should first do something about their "stinking" market performance.
The winner in this fully saturated Japanese mobile service market (read: a zero-sum game) seems to be Softbank Mobile. (My previous piece about DoCoMo vs. Softbank Mobile is here).
Meanwhile, NTT DoCoMo will test mobile fragrance service: Like ringtones, "scents" can be downloaded and played back (ie. generated) by a phone-embedded aroma generator. Well, mobile fragrance service is surely cool and futuristic and all that, but I guess they should first do something about their "stinking" market performance.
