1 Articles for 'livedoor'

  1. 2008/04/08 Japan's Livedoor frontpage renewal puts more focus on blog
Japan's Livedoor, which once was a posterchild web company of Japan (before the infamous financial scandal, of course), launched a renewed main page. The central theme of the renewal seems to be blogging.

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Livedoor lists 11 major changes on the new website: Five out of those eleven are blog-related, such as a direct link to blogging, blog news, blog keywords, and blog ranking.

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With close to 2.5 million users, Livedoor is a leading blog service provider of Japan, the company claims. Focusing on blogging seems a right, almost inevitable choice for Livedoor: Japan's internet portal market is being dominated by Yahoo! Japan, a service that's so successful as to have even considered buying the whole Yahoo.

Meanwhile, it's interesting to note that major portals in Asia are putting more and more focus on blogging. Korea's Naver is all about blog (so is the company's ex-CEO), Cyworld is launching a new blog service, and now Livedoor is essentially turning into a blog portal. This makes sense as user-generated content becomes the king, the tools to help users easily create content on the web becomes more important - and the first among those tools is, obviously, blog. In that regard, our company seems to be in the right business (Ehem, sorry about the navel-gazing.)