A couple who met through Me2day, Korea's Twitter, are apparently getting married. Feel lonely? Start Me2day-ing.

Now, here's the fun part. Me2day's community is so closely knit that the CEO of the company himself is working on singing for the wedding. Me2day's CEO, Suman Park, is the person playing the piano in the video embedded below. Kewl.



I call the approach Me2day is taking as a "Delicous way" - i.e. Start with small, core audience; Build something great for them; Let them play with it, build a cult-like community; Have the community grow, slowly but surely.

Me2day, just like Twitter, seems to follow the right path. The only concern I have is, compared to Twitter, Me2day's core users could be too small in numbers because the service is only offered in Korean. In fact, that's the same kind of limitation that works against our company as well. Which is why we should have "globalize or die" mentality.

Well, I don't know if couples using our blog service are getting married anytime soon, but I guess I and my team will have to keep practicing on some musical skills on our spare times - you know, just in case. :)
TAG globalization, ,